• Juvy Ann Canto
• September 4, 2026
• Blog
• BusinessReading, DubaiEntrepreneur, EntrepreneurBooks
• 0 Comments

N ot all business books are created equal. Some teach tactics. Tactics expire. The following eight teach frameworks, philosophies, and ways of thinking that remain useful regardless of what the algorithm does next month or what the market looks like next year. These are the ones we actually return to. 1. This Is Marketing — Seth Godin The cleanest articulation of what …